In-vehicle connectivity Aiding the India Automotive HMI Market Growth
The
major factors behind the India automotive
human machine interface (HMI) market growth are rising sales of passenger
car, increasing in-vehicle connectivity, and growing demand for comfort and
in-vehicle safety features. The market generated a revenue of $466.9 million in 2017, and
it is predicted to reach $1.0 billion by 2023, witnessing a CAGR of 14.1%
during the forecast period 2018–2023, according to P&S Intelligence.
Automotive HMI includes multiple system that permits drivers to interact with
their vehicles. It works with the human touch, voice commands, and body
language.
Nowadays, people want to be in touch with the world
even while travelling. In the near future, automobiles with the cloud services
would majorly connect with the outer world. With the changing customer
preferences, automotive makers through collaborations with consumer electronic or
IT vendors are installing in-vehicle connectivity features in the infotainment
systems. For instance, Reliance Jio Infocom Ltd, a telecom company in India,
tendered a contract to the U.S. based AirWire Technologies, for the production
of connected car device to integrate in the passenger cars.
Increasing passenger car sales benefiting the India Automotive HMI market
Also, Reliance Jio Infocom Ltd is having a
discussing with Maruti Suzuki India Ltd and Hyundai Motor India, the leading
car manufacturers, to install this device in their passenger cars. Passenger
cars equipped with these devices will offer services such as entertainment,
Wifi hotspot, telematics, location-based apps, and other security and safety
services to the user. Surging in-vehicle connectivity would head to the
escalated adoption of HMIs to provide the information, and help in easier
users’ interaction with the system, thereby gaining the Indian automotive HMImarket.
Hence, the growing use of in-vehicle connectivity
and the increasing sale of passenger cars are supporting the market
progress.
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